The Brand

L'Beirut is a Lebanese signature cuisine restaurant bringing the authentic flavors and hospitality of Lebanon to its guests. The brand is rooted in the richness of Lebanese culinary culture — a tradition celebrated for its bold spices, fresh ingredients, and generous spreads. The restaurant's identity draws from both the warmth of Mediterranean dining and the sophistication of a modern hospitality brand, positioning L'Beirut as a destination rather than just a place to eat.

The Design

A Feed That Feels
Like a Table

The Instagram feed was designed as a unified visual experience — not a collection of individual posts, but a single composition that unfolds as you scroll. A flowing teal and white background acts as the canvas, with organic wave forms creating movement and depth across the grid.

Gold circular motifs and the Lebanon cedar tree reinforce the brand's Mediterranean roots, while photography of the kitchen, the dishes, and the restaurant space is framed with a signature bordered style that gives each image an editorial, curated feel.

The highlight covers follow the same design language — teal and gold, icon-driven, consistent. Every touchpoint communicates the same message: this is a restaurant with a story worth telling.